“Highly recommended! Any camp professional—from four-decade executive director to first-year counselor—can read this and learn how to make camp more effective in building great character.” — Steve Baskin, Chair, National Board of Directors, American Camp Association; Co-Owner, Camp Champions, Camp Pinnacle, Everwood Day Camp
“An absolute “home run!” Incredible insight and detail and lots of great examples to get people started. This is a must-read for anyone interested in growing strong and happy young people…A brilliant, step-by-step guide to creating intentional, mission-driven camp experiences for all camp participants.” — Lucia and Dave Thoensen, Owners/Directors, Tamarak Day Camp (IL)
“Fantastic! This book reflects very clearly why I consider Michael Brandwein the best in the business! If you are a camp professional who wants to grow character in the campers and staff you serve, I believe this is THE most important book you can read.” — Tom Elliott, Assoc. Executive Director, Camp Tecumseh YMCA (IN)
“Bravo! This wonderful book is a roadmap to life-changing summers for millions of kids. Michael Brandwein is a master in helping youth development professionals to use intentionality and fun to grow strong and healthy young people, so today’s kids can thrive in tomorrow’s world.” — Scott Brody, Former National Board Chair, American Camp Association, Owner/Director; Camps Kenwood & Evergreen (NH)
“Inspiring! Michael Brandwein is a master at presenting unique, practical strategies and teaching tools to engage and connect with today’s youth. His clear, fresh, and detailed examples, and funny delivery, make this engaging, stand-out book a must-have for those working with young people.“ — Meg Clark, Board of Directors, American Camping Foundation, Owner/Director, Camp Waldemar (TX)
“This invaluable, must-read book is a game-changer for camp and school leaders dedicated to character and youth development. Packed with practical strategies and creative activities, this is a clear and actionable roadmap to make camp experiences more meaningful and impactful.” — SPARC (Summer Programs Auxiliary Revenue Collaborative), Bob Rojee, Sr. Advisor, Nat Saltonstall, Executive Director
“A remarkable book! Brandwein has given the camp community a rare gift in this manual, complete with step-by-step examples and thought-provoking activities that seamlessly guide camping professionals to define their mission.” — Gabe Chernov, President, Midwest Assoc. of Independent Camps; Owner/Director, Birch Trail Camp (WI)